Apple CEO Tim Cook's First Full Year at the Helm: 10 Mistakes He Must Avoid

NEWS ANALYSIS: Apple CEO Tim Cook has a long year ahead of him. There are a host of mistakes he just can't make if he wants Apple to stay successful. - Apple CEO Tim Cook has a difficult job.
Looking back at the history of his company, there has been one CEO co-founder
Steve Jobs who has been able to lead Apple to greatness. Other executives at
the helm after Jobs was forced out in 1985 came perilously close to driving the
company into the grou...

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